How to Get Your Customers to Stay FOREVER

Alex Hormozi, 19 minute video

Video from Alex Hormozi. Watch on YouTube.

What you'll get

Alex Hormozi turns lessons from running paid online communities into a list for any recurring-revenue business: track joins against cancellations each month, ask people who cancel why and your longest-staying customers why they stay, get new customers past the first three months, and consider a lower tier or an annual plan with a discount. His examples come from an online community platform and from gyms, so it fits memberships and monthly services better than one-off jobs, and he sells courses.

Do this week

Count how many clients you started and how many stopped each month for the last six months, then call the two who left most recently and ask why.