How Do I Raise Prices Without Losing Clients?

What you'll get

In a 2018 coaching session, Chris Do and Joel Pilger of The Futur advise an illustrator who fears losing clients if she raises her rates: raise the price with each new client instead of pushing an increase on repeat ones, qualify a job by budget, decision-maker and deadline before you quote, and say no without over-explaining. The advice is aimed at creative work and is a few years old, but the habit of quoting each new client a little higher applies to any service.