We Put Graffiti On Trucks And The Phone Wouldn't Stop Ringing
This lesson is an episode of The Epic Entrepreneurs.
Listen to the episodeWhat you'll get
Brendan Hogan, who co-founded Asheville Area Movers in 2015, tells The Epic Entrepreneurs, a podcast from a firm that sells business coaching to local service owners, how Hurricane Helene's floodwater took every truck and how he rebuilt with SBA funding, higher ground and trucks painted by local artists as rolling ads. He also covers running a big crew from a small office on moving software, hiring for punctuality and paying crews for add-on sales, a model for a WNC trade owner starting over.
Do this week
Ask every new customer this month how they found you and keep a running tally, so you can see whether your signs, ads and word of mouth are paying for themselves.