How to get your first customers

Gustaf Alströmer, 23 minute video

Video from Y Combinator. Watch on YouTube or in the YC Library.

What you'll get

Practical tactics for finding and winning your first customers when nobody knows who you are yet. Gustaf Alströmer ran growth at Airbnb before joining YC.

Do this week

Pick the one place your first customers already gather, such as an Asheville tailgate market or an industry meetup, and sign up three of them there this week.