How to talk to users
Video from Y Combinator. Watch on YouTube or in the YC Library.
What you'll get
Gustaf Alströmer covers how to find people to interview, how to run the conversation, and how to interpret what they tell you. Aim to learn about their problems instead of pitching your idea.
Do this week
Spend an hour at a market table or a friend's shop asking five shoppers how they buy your kind of product today and what they last disliked about it, and report the count in your weekly update.