118 - Devil's Foot Co-Founder Jacob Baumann

What you'll get

Jacob Baumann, co-founder of Devil's Foot, tells Making It in Asheville how he and Ben Colvin went from brewing in a backyard to canning their first soda in late 2017 and, years later, to a larger production space with a tasting room. He covers the three years from idea to first can, paying for early growth with grants instead of investors, and the yearly planning retreat he holds with his co-founder, a long view of slow, self-funded growth.