How to convince investors

Paul Graham, essay

This lesson is an essay published on paulgraham.com.

Read the essay

What you'll get

Paul Graham boils investor persuasion down to three ingredients covering the team, the market and early evidence of success. Read it to see which one your pitch currently leaves thin.

Do this week

List the three strongest pieces of evidence you have, such as users, revenue or growth, and practice delivering them in two minutes, ideally at a local meetup such as 1 Million Cups Asheville.