How Ben Chestnut Bootstrapped Mailchimp to a $12 Billion Exit

Ben Chestnut, Rob Walling, 29 minute video

Video from MicroConf. Watch on YouTube.

What you'll get

Ben Chestnut tells Rob Walling how Mailchimp grew from a side project inside a web-design agency into a company sold for about $12 billion, without ever taking outside investment. Watch it for how serving small businesses shaped the product.

Do this week

Pick one habit from Mailchimp's story, like listening closely to small-business customers, and try it this week.