Essentials of a PLG Foundation for an Early Stage SaaS Company with Kyle Poyar (Openview)
Video from SaaS Insights by Vendep Capital. Watch on YouTube.
What you'll get
Kyle Poyar, then at OpenView, explains product-led growth: people try and adopt your product on their own, and what they do in it tells sales who to talk to. He covers free trials against free plans, the moment a new user first gets value, and which products suit the approach; the host's introduction fills the first three minutes.
Do this week
Write down the moment a new user first gets real value from your product, time how long a stranger takes to reach it, and remove one step that stands in the way.